ASAHIYAKI × FUKEI
The FUKEI project, led by ACTUAL Inc., is dedicated to exploring new possibilities for digital communication in traditional crafts, in collaboration with Asahiyaki pottery in Uji, Kyoto. Through 360° video, it captures the process of crafting tea utensils and the artisans' techniques, while employing 3D augmented reality (3DAR) to replicate the dimensionality and intricate details of the tea utensils on the web. This approach lends a tangible quality to online sales. Instead of adapting crafts to the digital format, the project seeks ways for digital technology to approach crafts, conveying the essence of craftsmanship as it is, like a true “landscape” of creation.
2021.2